Most companies’ resources are boring and don’t provide much, if any, value because they are trying to protect their ‘secret sauce’. Stimulating, engaging, and impactful resources that capture your attention and provoke action is more SoCap’s style.

While we understand the importance of providing progressive content that is applicable to your business and life, we know that humor and relatable anecdotes land far better than citations and wildly mediocre headlines.

Get excited. These resources will give companies a new perspective about their culture and marketing approach while providing actionable steps for implementation.

So go ahead and soak it up. We only ask one thing: Take massive action.